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Bringing the world’s leading performance bikes to customers anywhere, no showroom required.
Rethinking fragmented search in People First so users stop hunting for what they need.
A dynamic ordering interface that moves beyond the limits of today’s on-the-go machines.
Untangling a cluttered details screen so HR teams stop losing time to navigation.
An interactive sales tool that makes complex data products clear and compelling to pitch.
Making meter readings simple to submit and energy usage easy to understand.
Product selectors that guide customers to the right choice, brand by brand.
Digitising a paper-based Dynamic Risk Assessment used right across the business.
Hello I’m Adam, a UK-based UX designer with over thirteen years in the industry, working end-to-end from discovery through to implementation-ready design. Across a range of sectors and teams of every size and temperament, the thing that’s stuck with me is that aligning people is usually harder, and more valuable than just aligning pixels.
The rest of my energy goes into the work that outlasts a single project, keeping on top of the constantly growing design systems, and mentoring designers earlier in their careers.
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